Plumbing Maintenance Services for Portfolios
The content outlines various cookies and local storage used by a plumbing maintenance services website for portfolios, detailing their purposes—such as site functionality, security checks, bot protection, and user consent management—and their retention durations, while also providing links to relevant privacy policies.
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Essentials
Always active
Necessary for the site to function. Always On.
YouTube
Name
yt-icons-last-purged
Description
Records when YouTubes embedded player last cleared or refreshed cached icon assets so it can manage the players icon cache.
Type
Local Storage
Retention:
Until browser storage is cleared
Vimeo
Name
cf.turnstile.u
Description
Supports Cloudflare Turnstiles security check by helping distinguish human visitors from automated traffic and block bots.
Type
Local Storage
Retention:
Persistent
Name
_cfPre_tabId
Description
Stores a tab-scoped identifier used to support security checks for the embedded Vimeo player.
Type
Session Storage
Retention:
session
Name
__cf_ob
Description
Supports Cloudflares challenge platform by maintaining security or challenge state needed to protect Vimeos embedded player from automated or harmful traffic.
Type
Cookie
Retention:
session
outgrow.us
Privacy Policy
Name
_OG_GDPR_COOKIE_
Description
Stores whether the user accepted Outgrows cookie policy and controls whether Outgrows other cookies are initialized.
Type
Cookie
Retention:
session
belvionetta.com
Privacy Policy
Name
_cq_session
Description
Protect the website from bots, automated abuse, fraud, and other invalid or malicious activity.
Type
Cookie
Retention:
2 years
Name
_cq_s
Description
Helps detect and block bots, automated abuse, fraud, and other malicious traffic to protect the website.
Type
Cookie
Retention:
1 week
fillout.com
Privacy Policy
Name
__live_models_v1
Description
Supports the embedded Fillout form by storing local form-model or configuration data.
Type
Local Storage
Retention:
persistent
Name
__fillout_live_session_metadata_aMtZ78xPgkus_v2
Description
Stores metadata associated with a Fillout live form session in the browser to support session functionality.
Type
Local Storage
Retention:
until cleared
Name
__fillout_live_session_metadata_5ZxGTdPwn7us_v2
Description
Store live-session metadata in the browser for the Fillout embedded form.
Type
Local Storage
Retention:
unknown
Name
__fillout_live_session_metadata_4mUH2uJuZdus_v2
Description
Stores session metadata in the browsers local storage to support the operation of an embedded Fillout form.
Type
Local Storage
Retention:
unknown
Name
__fillout_live_form_visitor_cache
Description
Caches a form visitor identifier in the browser so Fillout can recognize the visitor and support form functionality.
Type
Local Storage
Retention:
Until manually cleared
lessen.com
Name
lpv1056633
Description
Analytical tracking cookie set by Salesforce Pardot. It prevents Pardot from tracking multiple page views on a single asset during a 30-minute session.
Type
Cookie
Retention:
30 minutes
Cloudflare
Name
cf_clearance
Description
Stores proof of challenge passed for bot detection
Type
Cookie
Retention:
Session
Name
__cf_bm
Description
Bot Management - identifies and mitigates automated traffic
Type
Cookie
Retention:
30 minutes
ClickCease
Name
_cq_tuid
Description
Assigns an identifier to the current browser tab session to support detection of bots and malicious traffic. The identifier is used for website security and traffic protection.
Type
Session Storage
Retention:
Tab session
Analytics
Analytics
Measures usage and improves your experience.
Vimeo
Name
PLAYER_PICOX_SAMPLING_SEED
Description
Stores a sampling value used to track user interactions with embedded Vimeo content for analytics.
Type
Local Storage
Retention:
Persistent
Name
LOCAL_STORAGE_ID_PICOX_ID
Description
Assigns an identifier used to generate analytics about Vimeo video playback for the video owner.
Type
Local Storage
Retention:
2 years
outgrow.us
Privacy Policy
Name
gaCookie1_gid
Description
Distinguish visitors for website analytics and measure traffic to Outgrow content, supporting usage reports for the content owner.
Type
Cookie
Retention:
24 hours
Name
gaCookie1
Description
Measure visits to Outgrow content and generate visitor analytics, including unique-visitor counts, to help customers assess content performance.
Type
Cookie
Retention:
Unknown
Name
_gat_devteam
Description
Supports web analytics by limiting request rates and helping measure visits and visitor activity on Outgrow content.
Type
Cookie
Retention:
1 minute
Google Analytics
Name
_ga_99F3Z2K9LL
Description
Used by Google Analytics 4 to collect data on the number of times a user has visited the website as well as dates for the first and most recent visit
Type
Cookie
Retention:
2 years
Name
_ga_25W54966J0
Description
Used by Google Analytics 4 to collect data on the number of times a user has visited the website as well as dates for the first and most recent visit
Type
Cookie
Retention:
2 years
Name
_ga
Description
Registers a unique ID that is used to generate statistical data on how the visitor uses the website
Type
Cookie
Retention:
2 years
Marketing
Marketing
Used for targeted advertising.
YouTube
Name
ytidb::LAST_RESULT_ENTRY_KEY
Description
Stores the last search result entry that was clicked by the user to improve the user experience by providing more relevant search results in the future
Type
Local Storage
Retention:
Persistent in browser local storage until manually cleared
scriptintel.io
Privacy Policy
Name
script_intel_uuid
Description
Identify companies visiting the website by comparing visitor IP address and cookie data with external activity data, to measure account interest and prioritize sales and marketing outreach.
Type
Local Storage
Retention:
unknown
Name
script_intel_session_id
Description
Create a session identifier to associate website visits and page views with a session for SalesIntel VisitorIntel. The service uses IP addresses and behavioral signals to identify visiting companies and support sales and marketing activity.
Type
Cookie
Retention:
1 hour
lessen.com
Name
visitor_id1056633-hash
Description
Protect the Salesforce Account Engagement visitor identifier from tampering while associating site activity with the correct account.
Type
Cookie
Retention:
365 days
Name
visitor_id1056633
Description
Assigns a unique visitor identifier so Salesforce Account Engagement can track website activity and associate visits with a visitor record.
Type
Cookie
Retention:
365 days
Name
_rdt_uuid
Description
Used to attribute conversions back to Reddit Ads
Type
Cookie
Retention:
90 days
Meta
Name
lastExternalReferrerTime
Description
Detects how the user reached the website by registering their last URL-address
Type
Local Storage
Retention:
Persistent
Name
lastExternalReferrer
Description
Detects how the user reached the website by registering their last URL-address
Type
Local Storage
Retention:
Persistent
Name
_fbp
Description
Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers
Type
Cookie
Retention:
3 months
Name
li_adsId
Description
Stores a unique visitor identifier used by LinkedIn Ads for conversion tracking and audience matching across sites using the LinkedIn Insight Tag
Type
Local Storage
Retention:
30 days
Google Analytics
Name
_gcl_ls
Description
Used by Google AdSense to understand user interaction with the website by generating analytical data
Type
Local Storage
Retention:
90 days
Name
_gcl_au
Description
Used by Google Ads to take information from ad clicks and store it in a first-party cookie so that conversions can be attributed outside the landing page
Type
Cookie
Retention:
3 months
Personalization
Personalization
Remembers your preferences and provides enhanced features.
YouTube
Name
yt-player-caption-persistence
Description
Remembers the viewers caption setting so YouTube can apply that preference during subsequent video playback.
Type
Local Storage
Retention:
Until cleared
Vimeo
Name
LOCAL_STORAGE_ID_VIMEO_PLAYER
Description
Stores the viewers Vimeo player settings, such as volume, playback quality, and captions, so these preferences can be applied in the embedded player.
Type
Local Storage
Retention:
Unknown
The GPC signal has been honored.
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Plumbing
Plumbing programs built for scale
From everyday repairs to leak prevention and fixture replacement, Lessen manages plumbing execution for commercial and residential portfolios, backed by a property services company operating in 150+ metro areas.
Find the right plumbing program
Reactive plumbing gets messy fast
Most operators handle plumbing one leak, one clog, one emergency call at a time. Across a distributed portfolio, that means unpredictable cost, water-damage exposure, and vendors showing up without a clear scope. An unresolved leak or outage during business hours becomes a customer-facing disruption, not just a repair ticket; and in an occupied residential unit, that same slow leak left unaddressed becomes a resident complaint, a mold claim, or a delayed unit turn.
Lessen turns plumbing into a managed program built around prevention, fast triage, and governed vendor quality.
PROGRAM SCOPE
Plumbing execution, managed in one program
From the first reported leak to fixture replacement and capital re-piping, one program covers the full scope.
Preventative Plumbing Programs
Scheduled inspections and fixture condition monitoring catch failing valves, aging pipe, and slow leaks before they become water-damage claims. (See the dedicated Preventative Plumbing program for the full scope of this offering.)
Reactive Repair & Emergency Response
Leaks, clogs, and outages are triaged by urgency and routed to the nearest credentialed plumber, with priority handling for active water intrusion.
Fixture & Water Heater Replacement
Scoped replacement and installation work, from single-unit water heaters to multi-building fixture upgrades, priced and scheduled through one program.
Capital Repiping & Backflow Projects
Larger-scope re-piping, backflow prevention, and code-driven capital work coordinated across markets with structured scheduling and volume pricing.
Invoice & Proposal Review
Every plumbing proposal and invoice is checked against pricing history before approval, catching over-scoped repairs before they're paid, not after.
Asset & Warranty Tracking
Water heaters, fixtures, and backflow devices are cataloged and tracked against warranty status, so replacement decisions are based on data, not guesswork.
Plumbing work is only as good as the technician who shows up
Lessen does not just connect you to plumbing vendors. Every plumbing vendor in your program comes from Lessen's managed network of 34,000+ vendors and is held to the same standard: continuously measured, performance-routed, field-verified, and accountable to documented quality requirements.
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Measured continuously
Every plumbing vendor is scored across a 19-metric live performance scorecard: quality, speed, compliance, communication, cost, and recall rate. Not reviewed after the fact, but scored as the work happens.
Routed by performance
Historical scorecard data matches the best available plumber to each work order. Vendors who underperform are routed away from future assignments automatically.
Verified in the field
Photo-verified completion, geo-fenced check-in/check-out, and required job documentation create a clear record of what happened, where, and when: proof of service without you having to chase it.
Intelligence where plumbing decisions get expensive
Intake & Dispatch
Asset Intelligence
Invoice Review
Better routing from the start
Aiden, Lessen's intelligence, helps classify the plumbing issue (active leak vs. routine repair vs. clog), understand urgency, and route the work to the right vendor based on trade, asset type, market, and performance history, weighing SLA and business-hours disruption alongside active water intrusion and resident impact.
The right call, backed by data
Aiden tracks the condition, lifecycle stage, and repair history of water heaters, fixtures, and backflow devices, so every repair-vs-replace decision is grounded in real asset data, not whichever line fails next.
Nothing gets approved unchecked
Aiden reviews every invoice and proposal against fair-market pricing before approval, flagging over-billing and scope creep before they ever reach your desk.
Plumbing programs built around how each portfolio operates
Commercial Portfolios
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A kitchen line down during service hours or a leak in an occupied unit: plumbing failures don't wait for a convenient time. Preventative programs reduce how often they happen at the worst one.
Food Service & Convenience
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When a grease line backs up or a restroom goes down, a location loses sales and risks a failed inspection in the same afternoon. Scheduled jetting and fixture checks keep locations safe, clean, and open for business.
Hotels
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Reliable hot water and a dry ceiling are part of what every guest is paying for. Routine plumbing maintenance keeps rooms in inventory and complaints away from the front desk.
Multifamily & Student Housing
Explore multifamily & student housing
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In a stacked building, a leak is never just one unit's problem. Coordinated maintenance across units, risers and shared spaces stops water damage from spreading and keeps residents' routines uninterrupted.
Explore multifamily & student housing
Single Family Rentals
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Scattered-site homes come with a built-in blind spot: a slow leak under a sink can run for weeks before anyone notices. Inspections at every turn catch it early, before it becomes a water damage claim.
CUSTOMER STORY
How a Leading Pet-Care Retailer Transformed HVAC Performance Through Preventative Maintenance
Challenge
For a pet-care retailer, HVAC isn't just comfort — it's animal safety. Clogged filters and coastal corrosion put grooming, boarding, and vet care at risk.
Solution
Lessen rebuilt maintenance around airflow; the top cause of HVAC failures, with proactive filter, coil, and humidity-zone service, and accountable technicians on every job.
48%
reduction in reactive work orders
65%
proactive maintenance mix
$1M
reduction in temporary cooling rentals
Frequently asked questions
How fast can Lessen dispatch for an active plumbing leak or water intrusion?
Does Lessen handle fixture and water heater replacement, or only repairs?
How does a preventative plumbing program reduce water-damage claims before they happen?
Can Lessen manage plumbing across both commercial and residential portfolios under one program?
Get in touch with our sales and support teams for demos, onboarding support, or product questions.
See how Lessen would work for your portfolio
A structured plumbing program looks different for every portfolio; the right mix of emergency response, routine repairs, and preventative care depends on your properties, markets, and budget. Tell us where you're starting from, and we'll help you build it.
Find your solution
